Adam Lichtenstein
Creative+Writer

The exquisitely Floridian spiked seltzer.




Mullét Spiked Seltzer is fermented with real fruit, locally-sourced agave, and Florida cane sugar. That combination of high-end ingredients made for lowbrow fun inspired the name, visual identity, packaging, and promotional materials. When you’re ready to make party your business, make it a Mullét. 




Client: Florida Ave Brewing
Art Direction: Kate Watters & Matthew Bongiolatti 
Made at Spark Branding House