Nature can be a real mother. Luckily, science can help.
Thicker Fuller Hair created a line of products made with natural ingredients to beat Mother Nature at her own game. Our goal was two fold: one, destigmatize thin and thinning hair, and two, edcuate in a way that had just as much style as it did science. We developed a surreal campaign, which included traditional communications, social content, and an updated website.
Client: Thicker Fuller Hair
Creative Direction: Lauren Fodero & Priyanka Pujilal
Art Direction: Ana María & Jess Cassidy
Made at Laundry Service